SIROCCO aims to enhance the sustainability of cruise maritime/coastal tourism in the MED Area. The project is focusing on cruise, being a very important component of the whole Mediterranean maritime & coastal tourism sector, as it is characterised by strong economic growth, high value-adding potential for the local communities and significant challenges in conserving the Mediterranean natural and cultural heritage. Increasing the level of sustainability of cruise tourism will have a direct positive impact on the sustainability of coastal tourism as a whole in the Mediterranean.
SIROCCO's 'Sustainable Cruise Value Chain Action Plans' and ' Sustainable Cruise Tourism Joint Action Plan' will incorporate operational solutions for reducing the negative impacts of cruise maritime/coastal tourism in the MED. These solutions will be based on the outcomes of studying five real-life cruise value chains in different Mediterranean countries and will be migrated to the MED level.
SIROCCO, through its 'Regional and Interregional Policy Integration' will enhance and integrate cruise maritime/coastal tourism development into the wider strategies of five MED regions and identify ways for coordinating regional strategies. Moreover, through its 'Sustainable Cruise Maritime/Coastal Tourism Certification System' it is also expected to have a positive impact on 'Sustainable Tourism Public Policy' and 'Sustainable Tourism Management '.
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